Entrepreneurship: Enjoy the Journey

Entrepreneurship means different things to different people. However, the one thing most founders can agree on, is that it is not for the faint hearted. When I talk of entrepreneurship I am not talking about ‘side hustles’, while this is a form of entrepreneurship, I am talking about how you build a business like Java. Java was never a side hustle, if it was then it would not be the business it is today.

When one looks at entrepreneurs who have made it, one may be tempted to think that they were ‘born entrepreneurs’ (entrepreneurs are born not made), or even that where they are now is where they have always been. Most don’t realize that “they started from the bottom and now they are here.” Kenya is home to the Silicon Savannah where entrepreneurship has been made into this ‘sexy’ lifestyle, university graduates are more likely to think of founding a Company today than they would have 20 years ago. But is it for everyone?

I founded InVhestia Africa Limited six years ago in 2012. InVhestia works with investors and entrepreneurs offering various services. For entrepreneurs we help them raise capital, carry out valuations, price their products appropriately, negotiate for deals etc. For investors we help in looking for investable deals, carrying out due diligence, working with their investees on the above issues etc.

I founded the company then with 2 co-founders from my business school, they soon left when the journey became tough. Truth be told there are days I have woken up and wondered if I should have done the same thing. When you are building a company not every day is a WOW day, there are days you fight your demons away and ask yourself some really tough questions and there are those that confirm to you why you decided to make the jump. If you ask many ‘real’ entrepreneurs they will tell you before you have ‘made it’ the former days are more than the latter ones, they will also tell you that the reason they keep moving is because there is no real alternative as far as they are concerned, what they are doing is what they were created to do!

In the upcoming masterclass I am hoping to share my experiences so far, I have not made it yet but I believe I have come a long way and have learnt a lot while doing this. I am fortunate to also work with many entrepreneurs on my day to day and can share a thing or two about the entrepreneurship journey. Some of the questions I hope to address include

  1. Should you start a business?
  2. What are the key considerations you need to think about before starting a business?
  3. What does it take to scale a business?
  4. How do you exit your business?

As a parting shot, if you want to be an entrepreneur you need to enjoy the journey just as much as the destination. If you do this you have a much better chance of making it. Come to Simon Page College of Marketing on 30th August, 2018 to learn and share on real entrepreneurship stories as well as figure out how to grow your business.

Stephen Gugu